← ALL COMPARISONSDuke vs.
SIDE B · TRACK 04
Duke vs.
ChatGPT Enterprise + Connectors.
Smart wrapper. Zero governance.
ChatGPT Enterprise with connectors looks like a shortcut. In practice: no Semantic Layer, no metric governance, hallucinated KPIs, data crossing the Atlantic.
THE MATRIX
Primary surface
CHATGPT ENTERPRISE + CONNECTORSChat, generalist
DUKEChat + governed metrics + agentic
Semantic Layer
CHATGPT ENTERPRISE + CONNECTORSNone, raw SQL on the fly
DUKECentral, typed, versioned
Natural language
CHATGPT ENTERPRISE + CONNECTORSPowerful but ungoverned
DUKEConstrained by Semantic Layer, opposable answers
Agentic execution (MCP)
CHATGPT ENTERPRISE + CONNECTORSGeneric, no data lineage
DUKELineage from source → metric → action
Hosting
CHATGPT ENTERPRISE + CONNECTORSUS (Azure)
DUKEEU only
Pricing
CHATGPT ENTERPRISE + CONNECTORSPer-seat + heavy usage costs
DUKEPer-seat, usage included
VERDICT
ChatGPT is brilliant for unstructured work. For numbers that go into board decks, you need a Semantic Layer, and Duke is built around one.
BEST FIT
Teams that tried 'ChatGPT on the warehouse' and got burned by hallucinated metrics.
See it for yourself in a 30-minute session.
BOOK A SESSIONOTHER COMPARISONS